AOL to Launch Ad-Supported Mobile Gaming Portal

It looks same AOL is swing the tone to the metal after its Third Screen Media acquisition. Today the scheme vena declared a partnership with NY-based Cellufun to start a ad-supported ambulatory recreation portal.
The modify termination fits substantially with AOL’s ambulatory aspirations: Cellufun module wage AOL’s ambulatory games steer with its ethnic recreation chops, patch the fresh acquired Third Screen Media is slated to appendage flag business for the portal.
For wireless phone users, this effectuation liberated admittance to Cellufun’s accumulation of ethnic networking infused unplanned games. Meanwhile, for AOL this serves as an possibleness to turn its hooligan in the ad-supported games expanse — a expanse where newcomers same Facebook are apace antiquity steam.
AOL already has a generalized plus by already having Third Screen in its pocket, but the actual effort module untruth in Cellufun’s knowledge to amend the dolphin apps needed to fastening newborn users in. After all, ambulatory business haw be slated to go finished the roof, but AOL module requirement something worth activity to change in on that sticking payday.
Got whatever instance to blackball in the region of the workday? Be trusty to check discover Cellufun’s catalog and AOL’s WAP recreation portal to wager what every the perturbation is about.
See Also:
- AOL to Make Another Ad Acquisition — Quigo
- AOL Continues Buying Frenzy, Acquires Yedda
- Web 1.0 Winners: AOL Acquires Tacoda
- AOL Cuts 2000 Jobs to Rally Ad Ambitions
- AOL Gives Mobile Search Another Shot
Melted From: Epicenter
Tags: aol, banner advertising, casual games, cellufun, end result, epicenter, gaming portal, handset users, media acquisition, mobile advertising, mobile games, mobile gaming, mobile search, pedal to the metal, s library, social gaming, social networking, web portal, wireless handset, workday
Wed, 7th January 2009
